Meet The Managing Partner
“With over 25 years of diverse professional experience, I have held key leadership roles emphasizing strategic and operational excellence. As Commercial Director for Southern Africa at BASF South Africa Ltd., I drive business development aligned with BASF’s sustainability strategy, support critical market projects, and lead digitalization initiatives. I also serve as a Non-Executive Director for BASF South Africa, BASF Holdings South Africa, and BASF Nunhems Ethiopia PLC, underscoring my commitment to corporate governance. “
“Previously, as Country Cluster Head at BASF East Africa Limited, I localized management structures and for BASF and Industry business interests. My career is marked by building high-performing teams, leveraging digitalization to enhance customer experience, and translating industry trends into actionable opportunities.”
“With strong analytical skills, resilience, and open communication, I am dedicated to fostering sustainable growth and innovation in dynamic business environments.”
Experience Summary
- Commercial Director – BASF SA (Nov 2023 – July 2025): Leads 9 strategic businesses with €115M revenue.
- Cluster Head – BASF East Africa (May 2021 – Nov 2023): Localized leadership & managed 12 countries.
- Head of Sales – BASF East Africa (Nov 2018 – Apr 2021): Achieved 50% growth and led business dev.
- Sales Manager – BASF SSA (Dec 2015 – Nov 2018): Tripled sales across Africa with regional strategy.
- Business Manager – Crest Chemicals (Nov 2004 – Jan 2011): Directed national sales and profitability.
